Welcome
to the official site of Georgian Tourism Association (GTA)
Sustainable Tourism for Sustainable Country
Georgian Tourism Association
Georgian Tourism Association (GTA) 
Georgian Tourism Association (GTA) is an organization of Private Tourism Companies, Hotels, Wine Companies, Transport, Airlines, and VET Colleges in Georgia. The association was founded in 2006 to promote the cooperation between the tourism companies cooperation between the private and public sectors, sustainable tourism development in Georgia, accessibility of tourism information and country marketing, capacity building, and quality management for tourism services. Georgian Tourism Association works on product development in incoming, domestic, and outgoing tourism.  
Every tourism company with legal business practices is invited to become a member. 
Georgian Tourism Association signed of UNWTO Global Code of Ethics for Tourism on 4 April 2017 
Georgian Tourism Association is awarded Certificate GEO002202409C240987 Cluster Management Excellence Label BRONZE – Striving for Cluster Excellence by the European Secretariat for Cluster Analysis (ESCA) and European Cluster Excellence Initiative (ECEI), The certificate is until on October 31st, 2026.

        
News & Events
July 6, 2025
5th Annual Conference “Tourism and Education", Workshop with Michael Axmann - Expert in Vocational Education and Work-Based Learning (GIZ).Together with partner and international organizations, in the format of social dialogue, the association aimed to strengthen cooperation between the tourism sector and educational institutions, identify the needs of the sector, plan joint future initiatives and create an innovative model of cooperation close to international standards.
July 5, 2025
The 5th Annual Conference “Tourism and Education” was held on July 25, 2025, organized by the Georgian Tourism Association, at the Pullman Hotel. For the development of human resources in the field of tourism and hospitality, the conference brought together three sectoral directions the private tourism sector, the educational sector implementing tourism programs (vocational and higher education institutions), and the public sector (Ministry of Education, Skills Agency, National Tourism Administration).
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