Georgian Tourism Association (GTA) is an organization of Private Tourism
Companies, Hotels, Wine Companies, Transport, Airlines, and VET Colleges in Georgia. The association was
founded in 2006 to promote the cooperation between the tourism companies cooperation between the private and public sectors, sustainable
tourism development in Georgia, accessibility of tourism information and
country marketing, capacity building, and quality management for tourism
services. Georgian Tourism Association works on product development in
incoming, domestic, and outgoing tourism.
Every tourism company with legal business practices is invited to become a member.
Georgian Tourism Association signed of UNWTO Global Code of Ethics for Tourism on 4 April 2017
Georgian Tourism Association is awarded the "Cluster Management Excellence Label BRONZE - Striving for Cluster Excellence", by the European Secretariat for Cluster Analysis (ESCA).