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to the official site of Georgian Tourism Association (GTA)
Sustainable Tourism for Sustainable Country
Georgian Tourism Association
Georgian Tourism Association (GTA) 
Georgian Tourism Association (GTA) is an organization of Private Tourism Companies, Hotels, Wine Companies, Transport, Airlines, and VET Colleges in Georgia. The association was founded in 2006 to promote the cooperation between the tourism companies cooperation between the private and public sectors, sustainable tourism development in Georgia, accessibility of tourism information and country marketing, capacity building, and quality management for tourism services. Georgian Tourism Association works on product development in incoming, domestic, and outgoing tourism.  
Every tourism company with legal business practices is invited to become a member. 
Georgian Tourism Association signed of UNWTO Global Code of Ethics for Tourism on 4 April 2017 
Georgian Tourism Association is awarded Certificate GEO002202409C240987 Cluster Management Excellence Label BRONZE – Striving for Cluster Excellence by the European Secretariat for Cluster Analysis (ESCA) and European Cluster Excellence Initiative (ECEI), The certificate is until on October 31st, 2026.
GTA Annual Conference STANDARDS IN TOURISM, https://standardsintourism.ge/

          
News & Events
February 2, 2026
Destinations: The Holiday & Travel Show The Georgian Tourism Association visited London to attend the Destination Show with the purpose of research and exploring opportunities for future cooperation. As part of the visit, we met with the organizers of the show and discussed the opportunities that the Destination Show offers to participating destinations and companies.27-28.01.2026
January 31, 2026
MoU between Georgian Tourism Association(GTA) and the Employers' Association of the Tourism Industry of the Republic of Moldova (APIT) was signed at 29/01/2026 . Memorandum establishes a cooperation between two countries in the field of tourism development, exchange of expertise and promotion of best practices in tourism governance, destination management and promotion. In this cooperation GTA supporting the partnership between Travel One/ Fly One and Georgian hotels partners, to plan and promote City Break/ city tours in Tbilisi.
GTA is member of
GTA Members